Report: Satellite Radio Not High On Holiday Shoppers' List

Bridge Ratings

As part of its ongoing analysis of satellite radio consumption, BRIDGE RATINGS this week began asking retail shoppers to provide a list of their top 10 "wish list" electronic items. The results showed the APPLE VIDEO iPOD in first place, followed by a digital camera, a portable DVD player, an APPLE iPOD NANO, a GPS navigation device, a camorder, an APPLE SHUFFLE, a Plasma TV, DVDs and a cell phone. Of the 48 items on the questionnaire, satellite radio ranked 45th.

Check out more details from this week's analysis here.

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