Quebecor's Digital Audio-Podcast Initiative To Use Triton Studios Streaming, Ad Platforms

Picks Triton

QUEBEC-based media company QUEBECOR's recently-announced (NET NEWS 10/4) online radio platform, QUB, will use TRITON DIGITAL's audio streaming network and ad platforms, including the Tap Ad Server dynamic advertising insertion system and the a2x programmatic and Yield-Op audio SSP platforms.  QUEBECOR will also use Triton's integration with OMNY STUDIO for podcast production and Webcast Metrics for measurement.

“We are proud to offer Quebecers a new, bold, state-of-the-art media," said QUEBECOR Digital VP MATHIEU TURBIDE.  "We have surrounded ourselves with the best in their field, both internally and with partners such as TRITON DIGITAL. With unparalleled expertise in digital audio and a technology hub right here in MONTREAL, there was no better partner than TRITON DIGITAL to take our project to where it should be.”

“Together with OMNY STUDIO, we are proud to be providing QUEBECOR with an enterprise-level suite of digital audio technology and solutions that simplify the management and monetization of their streaming audio and podcast content,” said TRITON DIGITAL President of Market Development JOHN ROSSO. “We are proud to call QUEBECOR a partner and look forward to supporting them as they continue to evolve their digital audio strategy.”

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