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iHeartRadio Comes To Mexico In Deal With Grupo ACIR
October 29, 2018 at 7:29 AM (PT)
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The iHEARTRADIO app and streaming service is now available in MEXICO under a new exclusive deal between iHEARTMEDIA and GRUPO ACIR. The service, which will include GRUPO ACIR's 56 stations as well as iHEARTMEDIA's 850 stations and the service's original content, has launched in beta in MEXICO with a formal launch scheduled for NOVEMBER 3rd at the iHEARTRADIO FIESTA LATINA, and GRUPO ACIR is giving away a VIP trip to the event in MIAMI to promote the launch.
“We are excited to expand our partnership with GRUPO ACIR to launch iHEARTRADIO MEXICO and now make iHEARTRADIO available across all of NORTH AMERICA,” said iHEARTRADIO and iHEARTMEDIA Networks Group President DARREN DAVIS. “To extend iHEARTRADIO’s footprint across MEXICO allows us to expand our brand and reach to even more listeners globally.”
“This partnership will allow us to better connect with our audience by delivering an incredible free music listening experience and providing amazing technology to our users and partners,” said GRUPO ACIR CEO ANTONIO IBARRA. “Our advertisers will also benefit from new comprehensive digital tools to reach their consumers more efficiently.”