Big Machine/John Varvatos Records Names Allison Smith as National Promotion Director

Allison Smith

BIG MACHINE/JOHN VARVATOS RECORDS has added ALLISON SMITH as National Dr/Promotion. Based in CHICAGO, SMITH spent 13 years at VIRGIN/CAPITOL as MIDWEST regional and has also held stints at LAVA RECORDS and LONDON-SIRE.

“ALLISON is the perfect addition to the BIG MACHINE/JOHN VARVATOS RECORDS team as we build upon the success of BADFLOWER, PRETTY VICIOUS and the soon-to-be launched FRIDAY PILOTS CLUB,” said BIG MACHINE RECORDS Chief Marketing Officer MIKE RITTBERG.

“We are thrilled to welcome ALLISON SMITH to our team. ALLISONS’s radio promotion expertise and her passion for artist development will further our growth and success as we move into the next chapter,” said Senior VP/Promotion HEATHER LUKE. 

“I’m excited to start the next chapter of my career at BIG MACHINE LABEL GROUP with music and brand visionaries like SCOTT BORCHETTA  and JOHN VARVATOS,” said SMITH. “I'm looking forward to working alongside the team at BM/JVR to continue to break the amazing talent of  rock and alternative bands that share the roster! 2019 is going to be epic!”

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