Vevo Ups Chief Sales Officer Kevin McGurn To Pres./Sales and Distribution

Kevin McGurn

VEVO has promoted Chief Sales Officer KEVIN MCGURN to Pres./Sales and Distribution. He will now work to operationalize and maximize revenue for all company partnerships including VEVO’s YOUTUBE programming and the broadening video platform, which attracts around 25 billion global views a month for its 350,000 video catalog.

“KEVIN has been an invaluable member of VEVO’s leadership team and has built a stellar reputation with our clients and stakeholders," VEVO CEO ALAN PRICE said. "In this new role, coupling KEVIN’s sales expertise with his sharp focus on amplifying our distribution opportunities will bolster VEVO’s mission to maximize the value of the music video for our partners, while maintaining our unique proposition within the YOUTUBE environment.”

“VEVO has an amazing client proposition for premium music video in market, and expanding our reach through additional distribution partners will be key to increasing our global footprint and growing our revenue," MCGURN said. “Having our content be accessible in key OTT and mobile viewing environments will ensure we continue to deliver real long term revenue streams for music videos. Our recent deal with the AMAZON ECHO SHOW device, is just one example of how we can create real value for our clients with our catalog, and as we kick off 2019 we are excited about other opportunities we can offer partners that complement our strong YOUTUBE business.”

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