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DAX Inks Advertising Representation Deal With Slacker Radio
February 7, 2019 at 5:50 AM (PT)
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DAX has inked a deal to serve as exclusive audio advertising sales representative for LIVEXLIVE's SLACKER RADIO.
DAX U.S. CEO MATT CUTAIR said, “We couldn’t be more excited to be expanding our longstanding partnership with v as they have always been an industry leader and innovator in the streaming music market. Now that we are their exclusive audio ad sales partner, advertisers will now be offered more unique and premium ways to engage with their dedicated audience.”
LIVEXLIVE EVP/Development and Rights Management MIKE BEBEL added, “The advertising-supported freemium tier of SLACKER RADIO is an important revenue source for the company and it’s a great value proposition for our subscribers and listeners. We look forward to maximizing this opportunity with DAX to offer our advertisers and sponsors a more robust access point to our audiences.”

