-
Crossover Media Group Sales To Rep SiriusXM's 'Crime Stories With Nancy Grace'
February 19, 2019 at 7:18 AM (PT)
What do you think? Add your comment below. -
CROSSOVER MEDIA GROUP has picked up advertising sales duties for SIRIUSXM TRIUMPH's daily "CRIME STORIES WITH NANCY GRACE." The show, airing noon-2p (ET) weekdays, is produced by RED SEAT VENTURES. CROSSOVER is also handling ad sales and sponsorship support for the show’s social media channels.
“NANCY has that rare storyteller’s ability to connect with audiences,” said CROSSOVER MEDIA GROUP Managing Member SUE FREUND. “The addition of ‘CRIME STORIES WITH NANCY GRACE’ places CMG in an even stronger position to offer marketers access to hard-to-reach female demographics with proven national personalities.”
RED SEAT VENTURES CEO CHRISTOPHER BALFE added, “NANCY’s audience and brand now extend across multiple platforms, and we needed a partner that not only understands but has experience with the cross-media marketplace and the needs of marketers and media buyers.”

