Tidal Debuts Master Quality Sound To iPhones

Better Sound

TIDAL, in partnership with MQA, has made Master quality tracks available via iPHONE devices.  The update to TIDAL’s iOS app follows the recent ANDROID news announced at CES in JANUARY.

TIDAL Masters playback offers studio quality sound by using a process called ‘music origami’, MQA’s technology folds master files into smaller files that can be streamed on the go. The MQA decoder in the app recovers all the direct music-related information and also authenticates the source of the original master recording.  

“From our ongoing work with engineers and artists, we know the importance creators place on delivering the original sound they created all the way to the music fan," MQA CEO MIKE JBARA said. "Through our global partnership with TIDAL, this becomes a reality wherever you’re enjoying your music.”

“Bringing music to life, just as the artist intended, is a core value of the TIDAL platform and we couldn’t be more excited to finally bring master quality music to both major mobile operating systems,” TIDAL COO LIOR TIBON said.

TIDAL members can learn more about Master quality audio on TIDAL.com/Masters.

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