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Africa’s Boomplay Signs Licensing Deal With Warner Music
March 15, 2019 at 4:46 AM (PT)
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BOOMPLAY, the largest music streaming and download service in AFRICA, has signed a direct licensing agreement with WARNER MUSIC. The terms of the partnership allow BOOMPLAY to distribute WARNER MUSIC’s catalogue of more than one million songs to its community of listeners in ten countries; CAMEROON, COTE D’IVOIRE, GHANA, KENYA, NIGERIA, RWANDA, SENEGAL, TANZANIA, UGANDA and ZAMBIA.
BOOMPLAY CEO JOE HE said, “Major deals with internationally recognized partners such as WARNER MUSIC continue to push us closer to our aim of building the largest and the most reliable online music distribution platform in AFRICA. We want every music lover in the region to be able to access any song or video, anytime and wherever they are. We are looking forward to a successful partnership and business continuation with WMG in what are truly exciting times for the African Music Industry.’
WARNER MUSIC EVP/EASTERN EUROPE, MIDDLE EAST and AFRICA ALFONSO PEREZ-SOTO adds, “We’re happy to partner with BOOMPLAY to bring our amazing artists’ music to millions of listeners across AFRICA. The streaming service already has tremendous reach across the continent, yet they continue to expand exponentially. It’s an opportunity that can’t be missed for our artists to make a whole new legion of fans.”

