Media Score Upgrades Website

Research

MEDIA SCORE, the online listener research tool for radio stations, has upgraded its website and is offering stations access to one free test survey.  The upgraded site also adds new servers to the operation.  The company has in addition incorporated its U.S. operations (listenersurvey.com) into its international MEDIA SCORE brand at mediascoreinc.com, although the former URL will continue to work for clients.  ENVISION NETWORKS distributes MEDIA SCORE in the U.S.

“It’s unfortunate that this far into radio’s evolution, stations still pump out songs that were picked from a strange combination of “gut feel,” monitors of other stations and streaming statistics,” said MEDIA SCORE creator MIKE DORN. “The only people who know what songs a station should play are that station’s listeners, because they also happen to be the people who account for the ratings.”

Find out more through ENVISION NETWORKS at mediascore@envisionnetworks.com or (216) 831-3761.

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