Coleman Insights Contemporary Music Superstudy Sneakpeek #4 - Bringing Up The Rear At WWRS 2019

Great Info, You Should Know

COLEMAN INSIGHTS will debut the findings of its first CONTEMPORARY MUSIC SUPERSTUDY, the biggest music test of the year, at WORLDWIDE RADIO SUMMIT 2019 at CASTAWAY in BURBANK at 11:45a on FRIDAY, MARCH 29th.  

The study covers the most consumed songs of the past year by streaming, sales and radio airplay as measured by NIELSEN MUSIC – BDSRADIO with 1,000 people ages 12-54 across the UNITED STATES and CANADA.

In the FACT360 STRATEGIC MUSIC TESTS, several measurements are used to help radio stations determine which songs to consider. One is Acceptance, an average evaluation score. Another is Burn, a measure of how tired listeners are of hearing that song.

There’s one song in our CONTEMPORARY MUSIC SUPERSTUDY that has the distinction of having the lowest evaluation score and the highest Burn score of all songs tested.

Don’t miss it when we reveal which song it is!

Discover the results of the CONTEMPORARY MUSIC SUPERSTUDY at the WORLDWIDE RADIO SUMMIT 2019, presented by COLEMAN INSIGHTS President WARREN KURTZMAN and EVP/Senior Consultants SAM MILKMAN and JOHN BOYNE, this FRIDAY, MARCH 29 at 11:45a.

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