Radio Rally Point: CRS Exec. Dir. RJ Curtis Rallies The Troops

Lotta Knowledge And Inspiration

ALL ACCESS is very proud of our RADIO RALLY POINT feature and the great feedback we're getting from you. Curated by DMR/INTERACTIVE Pres. ANDREW CURRAN, this bi-weekly look at what radio can do to make itself stronger is already paying dividends to the industry with solid ideas.

This week CURRAN gets with CRS Exec. Dir. R.J. CURTIS, who was one of the founding thought leaders about this idea for RADIO RALLY POINT.  RJ notes things are pretty optimistic: "I don’t sense jaded out there; I sense joy.

"By talking through challenges and listening to all sides of the business, together, we can help make Country music stronger and more appealing for its fans."

And RJ believes it's time to get really active with a positive message about radio.  "Radio needs a PR and advertising campaign that every radio company operating stations in multiple markets should collaborate on and co-fund, and I believe they need to go big. When I say big, I mean NIKE big, or PEPSI and COKE big."

Get some boots on the ground knowledge!  Take five minutes, learn more to grow more, with RADIO RALLY POINT, right here.

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