Jacobs Media: Running Out The Radio Clock

Fred Jacobs

On his latest blog post, JACOBS MEDIA Pres. FRED JACOBS writes, "Last week, brother PAUL wrote a very uplifting column about a career in radio.  He listed nine wonderful benefits of working in this business, many of which I have experienced, too.  Not everyone has been as fortunate or as lucky as us.  Based on the many comments PAUL's post has generated here on the blog and in social media, many of you agree with his “take” on what a wild and crazy business radio can be.

"As PAUL mentioned in the post, he's the glass half full guy.  Me?  I tend to be more cynical and jaded by many of the things I've witnessed and experienced over the past several decades.  Don't get me wrong – I'm an unabashed radio supporter, but also wish that as an industry, we would do better.  In fact, we have to – the competition for people's attention has only gotten fiercer.

"Today's post is dedicated to the other side of the equation – the growing list of people who are sadly running out the clock on their careers – on radio.  You know from watching basketball games this strategy can be effective, but leads to a boring, low-scoring game where nothing really happens.  That's why the NBA and NCAA instituted shot clock rules – it forces the team with the ball to do something."

Read the full post here.

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