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KABC-A/Los Angeles The New Radio Home For USC Football, Basketball
May 2, 2019 at 4:43 PM (PT)
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CUMULUS MEDIA Talk KABC-A/LOS ANGELES has picked up broadcasting rights to be the for USC TROJAN football and men’s basketball. On top of the actual games, the five-year deal also includes the “TROJANS Live” MONDAY evening show featuring USC coaches and athletics.
“We are very excited to be partnering with KABC to bring our football and men’s basketball game radio broadcasts to all of our fans throughout SOUTHERN CALIFORNIA,” USC Athletic Dir. LYNN SWANN said. “This is a wonderful pairing of organizations with long and strong traditions of success. A powerful station like KABC will help us strengthen the USC brand over the airwaves and bring great TROJAN content to fans, supporters and alumni throughout the region. We are extremely proud to be the showcased sports property on KABC. It was important to us that our radio partner is without other team conflicts, thereby making USC its sports priority.”
“We are thrilled to partner with USC as the new radio broadcast home of TROJAN football and men’s basketball and look forward to bringing the very best sports programming to passionate TROJAN fans," Interim GM KABC DREW HAYES said. "With KABC’s powerhouse signal, and USC’s powerhouse teams, more SOUTHERN CALIFORNIA sports fans than ever will enjoy the ultimate in sports programming. Our entire team is excited to be able to broadcast and live stream Trojans games, as well as the weekly TROJANS Live MONDAY evening coaches’ show on KABC.”

