Jacobs Media Strategies, PRPD, Conduct Public Radio Techsurvey

Jacobs Media Strategies

JACOBS MEDIA STRATEGIES, along with PRPD, will conduct their annual PUBLIC RADIO TECHSURVEY, examining the online habits of radio audiences.

The survey has identified several key digital trends, including the rise of social media, the smartphone revolution, increased podcast listening, the impact of the connected card and the proliferation of smart speakers, along with many other relevant topics.

All stakeholder stations will receive an array of information to help guide their understanding and decision-making: complete totals for the survey, format, and  local audience, along with key demographic breakouts. In addition, an executive summary will be presented via webinar upon analysis of the data. It will be open to stakeholder stations and their entire staffs only.

To register, go here. 

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