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Andy Lipset Joins SpokenLayer As CEO, Will Mayo Moves To Chief Strategy Officer Post
July 8, 2019 at 2:16 PM (PT)
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PANDORA VP, EAST ANDY LIPSET has joined smart speaker content developer SPOKENLAYER as CEO, taking over those duties from Founder WILL MAYO, who continues as Founder and Chief Strategy Officer. LIPSET had been with PANDORA for six years and previously served as Co-Founder/CEO of RONNING LIPSET RADIO, the online rep firm, and Chief Revenue Officer at TARGETSPOT, which acquired RONNING LIPSET in 2008.
“I am so thrilled to be joining WILL and the team at SPOKENLAYER,” said LIPSET. “I have known WILL for close to eight years, and have a great deal of respect for what he has built and accomplished as a leader in the voice space. The audio business is the healthiest I have ever seen it since coming into the media industry. Given the average consumer is spending close to four hours a day with audio, and advertising demand is at an all-time marketplace high, publishers know they need to invest in the space. The foundation that WILL has built at SPOKENLAYER has the company perfectly positioned, and now we are going to build and scale the business even further to take advantage of the health of this ecosystem. Here we go!”
"Today represents a pivotal moment for both me and the company as we scale to meet the market demand and growth, and build our capabilities for the next phase of SPOKENLAYER,” said MAYO. “ANDY has a unique background and a deep understanding of the audio business, and has built and scaled some amazing companies. I’m so excited to have him on board so we can finally work together side by side! Having him lead our team is not only a badge of pride for what we’ve built at SPOKENLAYER, but a statement on the potential and scale of the voice first audio market as a whole.”
SPOKENLAYER Board Chairman BOB BAUSMITH added, “ANDY joining as CEO comes at a time when the industry is at an inflection point, hitting mass traction with consumers and devices. As a seasoned operator, ANDY will enable the company to capture a large piece of the projected $20B spend in voice over the next few years. This executive team has the perfect mix of executional experience, relationships, and strategic positioning.”

