Stitcher, Wondery Partner For U.K. Joint Venture

Joint Venture

STITCHER and WONDERY are partnering to create a podcast network joint venture in the U.K.

PODFRONT UK is launching with a combined library of podcasts from both of the U.S.-based partners. AUDIOBOOM SVP International Operations and Content Partnerships RUTH FITZSIMONS has joined the new venture as Managing Director.

"STITCHER has been at the forefront of podcast creation and monetization for over a decade in the U.S., and we have the breadth and depth of listener-provided data and resources to help brands and advertisers in the U.K. tap into this growing audience," said STITCHER CEO ERIK DIEHN. "By partnering with WONDERY in this endeavor, we bring together our networks and combined expertise to continue this momentum within the European market."

"Our shows are resonating with audiences in the U.K., with two of them reaching No.1 on APPLE PODCASTS so far in 2019," said WONDERY CEO HERNAN LOPEZ. "Now we'll be in a position to directly engage with brand advertisers in the U.K."

"PODFRONT UK represents an exciting new chapter for podcasting," said FITZSIMONS. "It is a testament to the rapid growth of the medium that two of the world's biggest podcast companies, STITCHER and WONDERY, have come together to grow their respective revenue internationally and create a high-quality podcast network outside of the U.S. I'm thrilled to be a part of such an innovative team and look forward to working with the robust podcasting talent pool here in the U.K to continue growing this network."

Delighted to announce that I have started a new exciting job as the MD at Podfront UK, a JV between @Stitcher & @WonderyMedia. We will be offering advertising in some of the biggest podcasts and growing talent internationally. #podcasting https://t.co/N2b16GhkKS

— Ruth Fitzsimons (@RuthFitzsimons) July 11, 2019

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