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KVWE (We 102.9) Debuts In Amarillo, Keith Curry To Program
July 12, 2019 at 4:11 AM (PT)
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ALPHA MEDIA/AMARILLO, TX has acquired KEYU from GREY TELEVISION, and flipped the Spanish Hits station to Top 40/R as "WE 102.9."
EVP/Content-Programming PHIL BECKER commented, "Hip-Hop is the most consumed music in the world and one that our company is passionate about and believes in. The addition of WE 102.9 to our AMARILLO cluster gives us the ability to offer our advertisers a new demographic and puts us in a great position to continue to be the market's most listened to radio operators."
The station will be programmed by the newly hired OM KEITH CURRY. CURRY, who previously worked at WSNX/GRAND RAPIDS, WKFR/KALAMAZOO, WDKS/EVANSVILLE, WDRQ/DETROIT and most recently 105.3 THE BEAT/MIAMI, said, "I'm thrilled to be joining ALPHA MEDIA and am excited about offering a more compelling hip-hop option to the market. Thank you to PHIL BECKER and MELISSA KIBBLER for believing in me. WE are about to do big things."

