KDKA-F (93.7 The Fan)/Pittsburgh, University Of Pittsburgh Renew Deal To Air Football, Men's Basketball

Renewal

ENTERCOM Sports KDKA-F (93.7 THE FAN)/PITTSBURGH will continue as the flagship for UNIVERSITY OF PITTSBURGH football and men's basketball under a new deal with rights holder JMI SPORTS' PITT SPORTS MARKETING. The deal, described as a "multi-year" agreement with specific terms undisclosed, includes coaches' shows and pre-game and post-game shows, for the first time to be produced by the station. Sister stations News-Talk KDKA-A, Hot AC WBZZ (100.7 STAR), and Country WDSY (Y108) will provide coverage and promotional support as well.

“With (Dir./Athletics) HEATHER LYKE's vision, the future of the PITT Athletic Department is extremely exciting and we are thrilled to be able to bring every moment of it to alumni and fans,” said ENTERCOM PITTSBURGH SVP/Market Manager MICHAEL SPACCIAPOLLI. “Through the growth of our partnership, PANTHER fans will get coverage and insight year-round that they have never had before.”

“ENTERCOM PITTSBURGH has been an outstanding partner for PITT Athletics and our new agreement reflects the exciting collaborations we will be launching this fall,” said LYKE. “In addition to football and basketball game broadcasts, we are especially enthusiastic about new supplementary programing that will put a spotlight on the entire PITT sports scene. The Panthers will receive unprecedented coverage on 93.7 THE FAN as well as on ENTERCOM’s three additional PITTSBURGH stations. This partnership is a huge win for Pitt fans who will enjoy comprehensive coverage 12 months a year.”

“We are thrilled to continue the long-standing relationship between PITT Athletics and ENTERCOM,” said PITT SPORTS MARKETING VP, Sponsorship Sales & Operations LAILA BROCK. “Our collective goal is to continue to enhance the strong PITT Athletics brand and the ENTERCOM partnership is an integral component to our success.”

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