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Paradigm Names Lori Feldman Chief Marketing Officer
August 2, 2019 at 12:03 PM (PT)
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PARADIGM has appointed LORI FELDMAN Chief Marketing Officer for the agency, effective SEPT. 9th. Most recently EVP/Strategic Marketing WARNER RECORDS, FELDMAN will oversee PARADIGM's marketing and branding initiatives across all business units, as well as lead brand partnerships and marketing efforts for clients in the music are.
"The appointment of LORI as our CMO underscores our commitment to expanding our already successful branding and marketing groups," PARADIGM Chairman/CEO SAM GORES said. "She is an innovative thinker with vast experience working with artists and brands to create cultural moments that resonate around the world. Her global approach makes her the perfect person to expand our marketing and branding competencies and build on our commitment to artists and the art they create."
"PARADIGM has one of the best reputations in the industry for putting clients at the center of their business," FELDMAN sad. "I'm thrilled to get to work with all of my PARADIGM colleagues and their exceptionally talented television, film, theatre and music clients. PARADIGM has given me an incredible opportunity to be a driving force in growing the PARADIGM branding and marketing platform, and I can't wait to get started."

