iHeartMedia Philadelphia Names Becki West VP Sales/Director Agency Partnerships

Becki West

IHEARTMEDIA PHILADELPHIA has named BECKI WEST Vice President Sales and Director Agency Partnerships, encompassing six stations in the Urban, Top 40, AC, Sports/Talk and Alternative formats.  

In this new position, WEST will oversee the sales team and offer marketing solutions to the station's agency partners. She will continue to oversee sales for AC WISX (106.1 THE BREEZE), reporting to SVP Sales JEFF MOORE, who said,  "BECKI has been crucial to the growth of our sales team and sales management team. Her relationships with our clients in the market are second to none and are an essential element to helping us cultivate our major initiatives.”

Prior to serving as GSM for iHEARTMEDIA PHILADELPHIA, WEST served as GSM for GREATER MEDIA, and local sales manager for BEASLEY BROADCAST GROUP Talk WWDB/BALA CYNWYD, PA and national/GSM for RADIO ONE. She began her radio career at iHEARTMEDIA Urban WUSL (POWER 99 FM)/PHILADELPHIA as co-op director and is a graduate of TEMPLE UNIVERSITY.  

Added WEST, “I’d like to thank iHEARTMEDIA for this vote of confidence and this extraordinary opportunity. I’m excited to use my established connections with the agency world and my experience working with and motivating staff across departments.” 

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