Quu Unveils Ad Graphic Syncing System For HD Radio 'Artist Experience' Receivers

Ad Sync

Tech firm QUU has unveiled a system to allow radio stations to sync advertising messages on the air with client logos and custom text on HD RADIO receivers equipped with the "Artist Experience" graphic display feature.

“We are thrilled to partner with HD RADIO to offer this compelling ad sync capability to our broadcast network,” said QUU Pres./CEO JOE HARB. “Our broadcast partners now have the opportunity to expand their advertising reach within vehicle with both logos and text, meaningfully adding to the connected vehicle experience.”

“By enabling extraordinary in-vehicle experiences with rich digital radio solutions, HD RADIO continues to evolve and bring more value to our partners," said XPERI SVP/Broadcast JOE D'ANGELO. “We are pleased to partner with QUU to enable connected vehicle access to content that not only provides an enhanced in-vehicle radio experience, but also allows broadcasters to engage listeners through valuable additional advertising touch points.”

HARB and D'ANGELO will be joined by BEASLEY MEDIA GROUP CEO CAROLINE BEASLEY for a panel at RADIO SHOW 2019 in DALLAS next THURSDAY (9/26) at 3:30p (CT), moderated by JACOBS MEDIA's FRED JACOBS.

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