Westwood One Launches Two Different Variety Hits Formats

2 New Formats

CUMULUS MEDIA’s WESTWOOD ONE will launch two Variety Hits formats. Variety Hits-Pop and Variety Hits-Rock will join 20 other radio formats which the company provides to 1500 affiliated radio stations. WESTWOOD ONE’s Variety Hits formats will debut in mid-OCTOBER.      

“The Variety Hits format checks a lot of boxes for many markets, and the time is right for us to build a satellite-delivered version that enhances our successful custom music-scheduled format,” commented Pres./Programming KIRK STIRLAND. “We designed this to accommodate our customers who wanted an unbranded, flexible structure, with up to 13 opportunities an hour to make it their own.”

Complete information on Variety Hits and all Westwood One formats is available at www.westwoodone.com, and through VP/Affiliate Sales ERIC SUNDSTROM at esundstrom@westwoodone.com or (505) 510-2373.

« see more Net News