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Will Ferrell, iHeartMedia Launch 'Big Money Players Network'
October 15, 2019 at 6:28 AM (PT)
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The success of "THE RON BURGUNDY PODCAST" has led to WILL FERRELL partnering with iHEARTMEDIA to create the BIG MONEY PLAYERS NETWORK comedy podcast network, with new shows under the joint venture to launch in 2020 via the iHEARTPODCAST NETWORK. 10 new podcasts, scripted and unscripted, are due over the next 24 months.
“WILL FERRELL is one of the greatest comedians of our lifetime, and the unique synergy between WILL and iHEARTMEDIA will continue to lead us in accomplishing even more great audio content together,” said iHEARTPODCAST NETWORK Pres. CONAL BYRNE. “We’ve worked extremely close with Will over the past year and our listeners love what we’ve offered them so far. The creative opportunities that an iHEART and WILL FERRELL collaboration offer are limitless, and we can’t wait to introduce fresh, hilarious, new content to listeners.”
“The iHEARTPODCAST NETWORK has been such a pleasure to work with. I love hanging out in the offices and I’ve only been yelled at once for using someone’s computer, which I shouldn’t have done,” said FERRELL. “Its creative, multiplatform assets and ability to market and reach millions of new podcast listeners is unprecedented. I’m looking forward to continuing our journey as creative partners and helping to define how comedy and podcasting will merge in the next couple years.”
“As we were looking to expand WILL's presence in the audio space, we needed a partner who fundamentally understood his brand of premium comedy," said FERRELL's agent, UTA Head of Emerging Platforms OREN ROSENBAUM. “iHEARTMEDIA has proven to be just that -- they have an innate understanding of the podcasting landscape and will help bring this partnership to the next level.”