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iHeartMedia, BuzzFeed News Launch 'Impeachment Today' Daily Podcast
October 24, 2019 at 11:08 AM (PT)
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The latest entry into the rapidly expanding category of impeachment podcasts is one from iHEARTMEDIA and BUZZFEED NEWS, "IMPEACHMENT TODAY." The daily update, launching TODAY (10/24), is hosted by BUZZFEED Sr. Reporter HAYES BROWN and will run 10 to 15 minutes per episode.
BUZZFEED NEWS Exec. Editor SAMANTHA HENIG said, "Part of what sets BUZZFEED NEWS apart is this newsroom's obsession with understanding what our audience wants. As we approach the one-month anniversary of the impeachment inquiry, it is clear that our audience craves a reliable and accessible way to stay up to date on this complex and fast-moving story, from the serious to the silly. A short daily podcast is an ideal vehicle for that, and we are delighted to have HAYES, with his deep expertise, enthusiasm, and empathy, to anchor it.”
“The current climate of fast changing news cycles often makes it difficult to keep up with complex topics like the TRUMP impeachment proceedings,” said iHEARTPODCAST NETWORK President CONAL BYRNE. “Podcasting is an ideal medium to dissect this news coverage and make it available to listeners in a way that is quick and easy to digest while on the go, and BUZZFEED is the perfect partner to breakdown this crucial information for listeners in an appealing daily podcast format.”