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Vibenomics Signs Up For Triton Digital Ad Sales Platform
October 29, 2019 at 5:33 AM (PT)
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Background audio streamer VIBENOMICS has signed up to use TRITON DIGITAL as the platform for its new Audio Out-of-Home (AOOH) Advertising Marketplace. VIBENOMICS claims to reach almost 150 million consumers at 4000 locations, with the latter number poised to soon double. VIBENOMICS will use TRITON's Tap ad server and its programmatic audio marketplace and audio SSP.
“VIBENOMICS has built an innovative new audio marketing channel that is clearly driving sales results for advertisers while enhancing the customer experience for location-based businesses and public spaces,” said TRITON Pres./Market Development JOHN ROSSO. “We are pleased to provide them with the technology and support they need to take that to the next level through the power and efficacy of dynamically inserted audio ads.”
“TRITON DIGITAL shares our passion for innovation, and our commitment to helping clients leverage the power of digital audio to create highly engaging and relevant experiences wherever they may be,” said VIBENOMICS Chief Strategy Officer PAUL BRENNER. “We are thrilled to be utilizing TRITON’s leading programmatic ad tech and talented team to further enhance our place-based streaming audio offering and grow our business.”

