P1 Media Group Has America's Top Testing Christmas Songs For 2019

Ho-Ho-Ho

P1 MEDIA GROUP and NIELSEN’s BDS have teamed to discover the most played and most streamed CHRISTMAS songs from the 2018 Holiday Season ranked amongst likely CHRISTMAS music radio listeners.

They tested the 40 most-played holiday songs (all US radio airplay) and the 40 most-streamed holiday songs (all U.S. on demand audio streaming providers such as SPOTIFY, AMAZON & APPLE) from 2018. There were 17 songs on the 40 most-streamed CHRISTMAS list that were not on the 40 most-played radio list, for a total of 57 songs.

P1 MEDIA GROUP Partner/Co-Founder KEN BENSON noted, "For the third straight year “Jingle Bell Rock” by BOBBY HELMS is America’s #1 favorite CHRISTMAS song. CHRISTMAS music’s appeal remains as strong as ever amongst American radio listeners whom listen to All CHRISTMAS stations ‘frequently’ or ‘sometimes’ and personally enjoy CHRISTMAS music on the radio during the holiday season.

“As we suspected, radio is underplaying some of the most streamed CHRISTMAS songs. Two songs (MICHAEL BUBLE & FRANK SINATRA) didn’t even make radio’s 40 most-played CHRISTMAS songs, yet landed in the Top 10 amongst this sample of CHRISTMAS radio listeners.  Streaming is one of the most valuable resources available in our music meetings today,” remarked NIELSEN BDS RADIO Dir./Radio HALEY JONES.

Find the full list here.

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