Vibenomics Selects Katz Digital To Rep New Audio Out-Of-Home Advertising Marketplace

Chooses Katz

VIBENOMICS has selected KATZ DIGITAL to represent its inventory with national brands and agencies.

“KATZ has the experience, relationships, national footprint, and reputation to help VIBENOMICS’ Audio Out-Of-Home Advertising Marketplace attract even more national and local advertising,” said Chief Strategy Officer PAUL BRENNER. “Background audio is proven to influence how much time is spent in a store, what to buy, how much to spend and can trigger impulse buyers to make additional purchases. Our cloud-based streaming audio experience solution - licensed by multi-site organizations such as retailers, restaurants, public spaces, amusement parks, and attractions - enables brands to reach their target audiences directly at the point-of-sale when they cannot be reached by other media. That is the value prop that we have tapped KATZ DIGITAL to evangelize.” 

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