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Streetwear Brand Chinatown Market, At Will Media, Bleacher Report's B/R Kicks Partner For Branded Content Podcast/Video Series
December 11, 2019 at 9:57 AM (PT)
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MIKE CHERMAN's streetwear brand CHINATOWN MARKET has partnered with AT WILL MEDIA and BLEACHER REPORT's B/R KICKS to launch a new branded content podcast and video series, "FRIENDS AND FAMILY."
The show is hosted by CHERMAN and his designers and launched this week with a look at a collaboration between LIL YACHTY and the company on a new product that will be sold at B/R KICKS' second annual "The Drop Up" next FRIDAY in NEW YORK. Future guests will include LYRICAL LEMONADE CEO and music video director COLE BENNETT and the PHOENIX SUNS' KELLY OUBRE JR.

