VSiN Inks Sales, Affiliate Relations, Distribution Deal With Skyview Networks

Pact With Skyview

Sports gambling media network VSiN has agreed to partner with SKYVIEW NETWORKS for network advertising sales, affiliate sales, and content distribution. SKYVIEW will serve as exclusive sales representative for VSiN's 24/7 lineup, SIRIUSXM channel, and one-minute radio "Action Updates."

“SKYVIEW is in a strong position to partner with content creators as a full-service audio shop and is actively engaging in deals that bring exciting, high-demand content, like VSiN’s programming and analysis, to the industry,” said SKYVIEW CEO KEN THEILE.

“As sports betting expands across the country, VSiN has carved a unique position in the industry through its unmatched ability to deliver the insight and analysis this new and growing audience needs,” said VSiN CEO BRIAN MUSBURGER. “VSiN has significantly expanded both its video and audio distribution over the past year, and as we continue to grow into one of the leading syndicators of sports content, we’re excited to partner with SKYVIEW NETWORKS, whose understanding of the sports audience, ability to surgically target relevant audiences, and close ties with sports leagues will be integral to our future growth.”

“SKYVIEW is positioned to seize opportunity in this marketplace as we grow our portfolio to meet the content demands of stations, listeners and brands.  Sports gambling information is an exploding new format and we are proud to enter this important new entertainment category with the most credible and respected partner,” said SKYVIEW Pres./COO STEVE JONES. “We believe that with VSiN’s knowledgeable and entertaining hosts and rapidly growing fan base, we can grow the network nationwide and provide an emerging and credible platform for advertisers to reach engaged listeners with proven spending power.”

“SKYVIEW has always been the home of play-by-play sports, reaching the passionate, loyal hometown fan in every market across the country,” said SKYVIEW EVP/GM JEANNE-MARIE CONDO.  “We are pleased to now offer our advertisers this next tier of savvy, dedicated audiences in this significant and growing format with VSiN, the most sophisticated content creator in sports betting.”

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