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WHTZ (Z100)/New York Presents The 10K Cash Cam
October 19, 2020 at 9:24 AM (PT)
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Devising unique and compelling listener promotions during a pandemic takes a lot of creativity. The folks at iHEARTMEDIA Top 40 WHTZ (Z100)/NEW YORK put together something that's pretty neat - #Z100CashCam - a live streamed, marathon-type social experiment hosted by night jock MAXWELL.
From sun up to sun down (with bathroom breaks allowed), the contestants will take each other on in a variety of cash and elimination competitions each day. Think of it as a spin on the classic Kiss-A-Car promotion. In this case, if someone fails a challenge or goes off camera, they are out. The one person remaining wins $10,000! Staffers tell us the promotion is just getting underway but things are already getting crazy. Check it out here.