Radio Programming Exec Steve Smith Breaks It All Down In Our All Access Video Power Player Interview, Part 2

Steve Smith & Pal

One of the most prolific and creative programmers in radio over the last four decades is former COX MEDIA GROUP VP/Programming STEVE SMITH. We’ve had STEVE's POWER PLAYER Part 1 in place, and now it’s time for Part 2.

STEVE is a vehement supporter of local talent and said, “The other thing that we have to do is be more local than we have ever been, and that means great talent that sounds very much like the listeners. I mean they’re so natural and so real and so sharing – you know what every listener is thinking in PHOENIX TODAY if it was 128 degrees, or in NEW YORK right before a storm, whatever it might be, you have to be dealing with EVERYTHING locally that’s going on in our markets and bring that in.”

So here it is … ALL ACCESS Power Player STEVE SMITH, Part 2.

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