WSRV (97.1 The River)/Atlanta Partners With Local Brewery To Release New Beer

Launching New Pilsner

COX MEDIA GROUP's Classic Hits WSRV (97.1 THE RIVER)/ATLANTA is partnering with REFORMATION BREWERY to launch a new PILSNER beer A COLD ONE. The station will host a launch party for A COLD ONE and kick off MEMORIAL DAY weekend, on FRIDAY, May 27th from 4:30 to 6:30p at REFORMATION BREWERY in WOODSTOCK, GA. The event will give listeners and beer-lovers the chance to taste and take home A COLD ONE, meet 97.1 THE RIVER talent, win prizes and more.

VP/Audience & Operations CHRIS EAGAN said, “Nothing is better than great classic rock and beer, and that is why 97.1 THE RIVER is proud to partner with REFORMATION BREWERY to create A COLD ONE. The crew at REFORMATION did an awesome job crafting a crisp Pilsner that I know our listeners will love."

REFORMATION BREWERY's CEO and Co-Founder SPENCER NIX added, "In so many ways, beer can be a common connector for great moments and great conversations in life. And we think a clean classic lager can do that better than just about any other beer. We’re proud to partner with 97.1 THE RIVER in order to bring this experience to you in draft and cans at our taprooms and in the GEORGIA market, and we hope you enjoy it as much as we do!" 

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