Acast, Focusrite Announce Collaboration

Collaborators

ACAST and digital audio interface manufacturer FOCUSRITE have announced that the companies will be collaborating, but the details of that deal were not released when the deal was announced at THE PODCAST SHOW in LONDON TODAY (5/25). The announcement said that the arrangement will include "forthcoming projects designed to empower and better serve their mutual podcaster audiences." and "will provide podcasters with access to the best possible technology and innovation from the two audio experts." More details will be added next month.

FOCUSRITE Head of Brand and Marketing NICHOLAS HOWLETT said, “FOCUSRITE puts creators’ needs at the forefront of every decision we make -- an ethos we share with ACAST. By bringing our two brands together, we’re learning how to better serve our customers and ultimately see more creators empowered to share their stories. This partnership will see more podcasters -- and more podcasts -- emerging with better quality audio than ever before.”

ACAST Global Director of Business Development and Strategic Partnerships MARIE ABESAMIS added, “ACAST wants to make it as easy as possible for anyone who has a voice to start their own podcast. FOCUSRITE produces some of the best audio tech around, so partnering with them helps give our podcasters access to even more of the tools they need for success.”

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