Urban One Rebrands Interactive One As 'iONE Digital'

New Name

URBAN ONE has rebranded its INTERACTIVE ONE digital division as iONE DIGITAL. The division includes CASSIUS, HELLOBEAUTIFUL, MADAMENOIRE, BOSSIP, NEWSONE, GLOBALGRIND, HIPHOPWIRED, BLACKAMERICAWEB, ELEV8, BLACKPLANET, THE FUMBLE, HOLLYSCOOP, and NERDWIRE, along with the ONE YARD HBCU site and the URBAN ONE PODCAST NETWORK.

"For over 42 years, URBAN ONE has understood the need for Diversity, Equity, and Inclusion, especially in sharing our varied experiences. We are proud to be a leader with the largest African American footprint in the media space," said CEO ALFRED C. LIGGINS III. "As the needs and concerns constantly evolve, we are dedicated to helping brands understand, connect, and best translate to Black and Brown communities. In our next iteration, iONE DIGITAL will continue to be a catalytic force in media."

"iONE DIGITAL is dedicated to super-serving the needs of the Black and Brown community. We are unapologetic in our desire to ensure that our stories are told from an accurate perspective," said SVP/Head of Integrated Marketing & Strategic Partnerships JEFF MEZA. "As we are not a monolith, our stories are as diverse and layered as we all are. Change is welcomed and necessary always for growth, and this new rebrand only furthers our commitment to continue elevation and excellence."

"As authenticity matters now more than ever, iONE DIGITAL has been, and will always be, a trusted source to share our stories," said iONE DIGITAL CRO TIFFANY NASRALLA. "We are intentional about managing the mantle of cultural responsibility and will continue to work diligently with brand partners to ensure that the culture is respected and protected."

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