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Fred Jacobs Examines The Relationship Between Radio And Digital
February 1, 2023 at 5:41 AM (PT)
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Jacobs
In the latest JACOBS MEDIA blog post, "Radio And Digital: What Goes Around Comes Around", JACOBS MEDIA Pres. FRED JACOBS looks at the relationship between traditional radio and digital media.
JACOBS looks back at the early days of JACOBS' TECHSURVEY and how, despite the changes in the landscape and available technology, a few simple statements ring true. "Content is king" and "Meet the audience where they are".
See the latest JACOBS MEDIA STRATEGY blog here.
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