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Curtis Media Lets The Audience PIck Their Favorite Holiday Tunes
October 11, 2007 at 11:53 AM (PT)
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Radio listeners across the RALEIGH-DURHAM-CHAPEL HILL metropolitan region will help decide which CHRISTMAS tunes they’ll hear on CURTIS MEDIA Oldies WMMY (Y-102.9) and simulcast WWNF (102.3). Short snippets of close to 250 CHRISTMAS songs will be played on the air.
Listeners will simultaneously rank each song on a scale of 1 (Dislike a Lot) to 5 (Like a Lot) online at www.carolinachristmasmusic.com. Station programmers will then tabulate all scores and use the data to select which holiday titles play a lot, a little or not all on co-owned CURTIS MEDIA stations.