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KKGO Taps Jeff Pollack As Consultant
September 8, 2010 at 6:35 AM (PT)
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Mt. WILSON BROADCASTERS Country KKGO/LOS ANGELES has announced that they have named veteran programming consultant JEFF POLLACK, CEO of POLLACK MEDIA GROUP, as programming consultant for KKGO. The announcement was made yesterday afternoon (09/07) by Mt. WILSON BROADCASTERS President SAUL LEVINE.
“My association with JEFF goes back decades since his work with our radio projects in HONOLULU,” said LEVINE. “JEFF understands Country music and, just as importantly, its role in the unique L.A. market.”
LEVINE adds that he’s retaining POLLACK’s services “to take KKGO to the next level.”
“I look forward to working with JEFF and his group,” said PD TONYA CAMPOS. “In these times, it is always a big plus to be able to work with those who are so knowledgeable about all the changes happening.”
“POLLACK MEDIA GROUP is excited about the opportunity to work with SAUL LEVINE, TONYA CAMPOS and everyone at Mt. WILSON to help maximize KKGO’s potential audience,”said POLLACK. “Through our years of work with CMT, we’re well aware of the impact that Country music has had culturally all over the nation, as well as the particular nuances of programming the country format in large urban markets along the WEST COAST.”
For information, contact MICHAEL LEVINE at (310) 478-5540 x246 or mlevine@mountwilsoninc.com.