Cox Flips Houston's Point To '80s-'90s Alternative As 106.9 The Zone

Flips To Alternative

COX MEDIA GROUP has flipped '80s Adult Hits KHPT (106.9 THE POINT)/HOUSTON to Classic Alternative as 106.9 THE ZONE. The station is focusing its playlist on acts from the '80s and '90s, including PEARL JAM, U2, FOO FIGHTERS, GREEN DAY, R.E.M., RED HOT CHILI PEPPERS and MATCHBOX 20.

"There is a definite appetite in our market for music by these great artists," COX MEDIA GROUP Market Manager/VP MARK KREISCHEN said. "106.9 THE ZONE is targeting the Alternative music fan that appreciates the great classics, and has a passion for this music genre. We think a lot of people will discover a new favorite radio station when they hear 106.9 THE ZONE."

The first hour's music mix was:

FOO FIGHTERS - Learn To Fly
R.E.M. - It's The End Of The World As We Know It (And I Feel Fine)
GARBAGE - Stupid Girl
TALKING HEADS - And She Was
NIRVANA - Smells Like Teen Spirit
THE BEASTIE BOYS - Brass Monkey
ALANIS MORISSETTE - Ironic
INXS - The One Thing
FILTER - Take A Picture
NEW ORDER - Blue Monday
THE RED HOT CHILI PEPPERS - Give It Away
THIRD EYE BLIND - Semi-Charmed Life
BIG COUNTRY - In A Big Country 

The search is on for a PD, with COX/HOUSTOM OM JOHNNY CHIANG overseeing the new format for now.

Hear the station stream at 1069thezone.com.

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