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WTMP/Tampa Exits Urban For Tropical As 'La Bahia'
September 2, 2011 at 1:18 PM (PT)
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STRAIGHTWAY RADIO Urban AC WTMP-A/TAMPA has ended 57 years of service to the African-American community of TAMPA this afternoon with the station's takeover by DAVIDSON MEDIA GROUP. The ST. PETERSBURG TIMES' ERIC DEGGANS reports that DAVIDSON debuted a Spanish Tropical format as LA BAHIA, with a formal relaunch scheduled for SEPTEMBER 12th. The station will air music jockless until the relaunch.
In the meantime. a group led by JAMES RANSON of the TAMPA ORGANIZATION OF BLACK AFFAIRS is tryng to organize a group to buy the station and restore the Urban format, DEGGANS reports. RANSOM told DEGGANS that he has five backers pledging at least $25,000 each towards a purchase or lease of WTMP.