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NAB Offers Prep For Nationwide EAS Test
October 12, 2011 at 3:55 PM (PT)
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The NAB is providing new resources to assist broadcasters with the first-ever nationwide test of the EMERGENCY ALERT SYSTEM (EAS), to be held on NOVEMBER 9th at 2p ET. The resources will help local radio and TV stations prepare for the test and raise public awareness.
The national EAS Test, conducted by the FEMA and the FCC, will be a diagnostic exercise to determine the reliability and effectiveness of the system. All EAS participants must participate in the test. They will not be judged on a "pass-fail" basis regarding their performance in the test, but must report to the FCC certain results of the exercise within 45 days.
To assist broadcasters in meeting requirements of the test, NAB has created a simple checklist of relevant information for every phase of the National EAS Test. The checklist provides steps for broadcasters to ensure their equipment is ready for the exercise, and what actions are required of them during and after the test.
In addition, NAB has teamed with FEMA and the FCC to distribute radio and television PSAs to promote Americans' awareness of the test. Radio PSAs are available here. Sample scripts will also be available to allow stations to tailor or produce their own PSAs. NAB encourages broadcasters to begin airing the PSAs at least one week before the test, and with increasing frequency as NOVEMBER 9th approaches