680News/Toronto Adds Christmas Story Every Hour

Ho Ho Ho

ROGERS News CFTR-A (680NEWS)/TORONTO has declared itself "the first radio station in the world to air an All CHRISTMAS News story at 25 minutes past the hour, every hour."  The station is airing a CHRISTMAS story hourly starting TODAY through the holiday.

"Music stations tend to 'own' CHRISTMAS, but we feel there is a strong interest from listeners to hear about all the wonderful and compelling CHRISTMAS stories that often go untold," said VP/GM JOHN HINNEN.  "What started off as a crazy idea, has turned into a unique offering that give us the opportunity to engage our listeners in the spirit of the season."

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