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Inside The Numbers: Adult Hits Hot, Rhythmic AC Not
October 21, 2007
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Today, ALL ACCESS has a look inside numbers from some top 20 markets released late last week.San Francisco, Dallas, Washington, Minneapolis, and St. Louis are featured. The Adult Hits format looked strong with top 5 25-54 results for the format in Dallas, Minneapolis, and St. Louis. On the flip side, Rhythmic AC "Movin'" stations in San Francisco, Dallas, and St. Louis didn't move the needle in the summer - at least in the adult demos of 18-34, 18-49, and 25-54.
San Francisco: KMEL Solid Younger; KSOL, KOIT Share 25-54; KMVQ, KBWF Still Slow
CLEAR CHANNEL Rhythmic KMEL/San Francisco dominated the 18-34 cell, while winning 18-49, and scoring respectable 25-54 numbers in the summer book ... UNIVISION Regional Mexican KSOL ranked second 18-34 and 18-49 and tied ENTERCOM AC KOIT-FM for first among adults 25-54 ... Solid books all around for CLEAR CHANNEL Rhythmic Oldies KISQ and sister Hot AC KIOI as well as INNER CITY Urban AC KBLX, and CITADEL Talk KGO ... Two stations that signed on within the last year have yet yet to make a huge impact (and have almost identical ranks in all three target demos). CBS Rhythmic AC KMVQ (Movin' 99.7) and ENTERCOM Country KBWF tie for 13th 18-34 and 18th 18-49, while KBWF is #19 25-54, while KMVQ is #20 in that cell.
Adults 18-34 Rank Calls Owner Format 1 KMEL-FM Clear Channel Rhythmic 2 KSOL-FM Univision Reg. Mexican 3 KYLD-FM Clear Channel Rhythmic 4 KRZZ-FM SBS Reg. Mexican 5 KITS-FM CBS Alternative 6 KWF-FM Univision Latin Urban 7 KISQ-FM Clear Channel Rhythmic Oldies 8 KBRG-FM Univision Spanish Adult Hits 9 KOIT-FM Entercom AC 10t KIOI-FM Clear Channel Hot AC 10t KSJO-FM Clear Channel Spanish Adult Hits 12 KBLX-FM Inner City Urban AC 13t KBWF-FM Entercom Country 13t KMVQ-FM CBS Rhythmic 15 KSAN-FM CBS Rhythmic Adults 18-49 Rank Calls Owner Format 1 KMEL-FM Clear Channel Rhythmic 2t KSOL-FM Univision Reg. Mexican 2t KOIT-FM Entercom AC 4 KBLX-FM Inner City Urban AC 5 KYLD-FM Clear Channel Rhythmic 6 KIOI-FM Clear Channel Hot AC 7 KISQ-FM Clear Channel Rhythmic Oldies 8t KFOG-FM Cumulus Triple A 8t KRZZ-FM SBS Reg. Mexican 10 KGO-AM Citadel Talk 11 KSAN-FM Cumulus Classic Rock 12t KBRG-FM Univision Spanish Adult Hits 12t KITS-FM CBS Alternative 14 KNBR-AM Entercom Sports 15 KLLC-FM CBS Hot AC Adults 25-54 Rank Calls Owner Format 1t KOIT-FM Entercom AC 1t KSOL-FM Univision Reg, Mexican 3 KGO-AM Citadel Talk 4 KBLX-FM Inner City Urban AC 5 KFOG-FM Cumulus Triple A 6 KISQ-FM Clear Channel Rhythmic Oldies 7t KIOI-FM Clear Channel Hot AC 7t KMEL-FM Clear Channel Rhythmic 9 KKSF-FM Clear Channel Smooth Jazz 10t KNBR-AM Entercom Sports 10t KRZZ-FM SBS Reg. Mexican 10t KSAN-FM Cumulus Classic Rock 13t KBRG-FM Univision Spanish Adult Hits 13t KDFC-FM Entercom Classical 15 KLLC-FM CBS Hot AC
Dallas: K104, KESS Share Demo Lead; KLUV, KJKK Post 25-54 Growth
SERVICE Urban KKDA-FM (K104) and UNIVISION Regional Mexican KESS shared the demo crowns in the Dallas summer 2007 ratings book, K104 rebounded from an off spring - growing in share in all demos. The station ranked #4 18-34, but took top honors among adults 18-49 and 25-54. KESS was on top 18-34, while ranking second 18-49, and tying for third 25-54 ... Two CBS stations continued growing - with Classic Hits KLUV soaring to the #2 spot 25-54, while Adult Hits KJKK (100.3 Jack-FM) was up again and finished in a tie for third place in the cell ... Honorable mention this book to CLEAR CHANNEL Top 40 KHKS who scored a third place finish 18-34 and 25-54, and was fourth 18-49. Also continuing to grow is SERVICE Urban AC KRNB - which has been growing since the shift of CBS Smooth Jazz KOAI to Rhythmic AC KMVK (Movin' 107-5).KRNB, which has also been fueled by STEVE HARVEY - ranks #5 18-49 and #7 25-54. KMVK, however, only ranked top ten 18-34, where it came in ninth. KMVK ranked 18th 18-49 and was tied for 17th 25-54 ... It wasn't a strong Country book. None of the Metroplex's three Country stations ranking among the top ten either 18-49 or 25-54 - although CUMULUS's KPLX ranked #8 18-34, tied for 14th 18-49, and finished 12th 25-54.
Adults 18-34 Rank Calls Owner Format 1 KESS-FM Univision Reg. Mexican 2 KBFB-FM Radio One Rhythmic 3 KHKS-FM Clear Channel Top 40 4 KKDA-FM Service Urban 5 KDGE-FM Clear Channel Alternative 6 KNOR-FM Liberman Reg. Mexican 7 KLNO-FM Univision Spanish Adult Hits 8 KPLX-FM Cumulus Country 9 KMVK-FM CBS Rhythmic AC 10t KDMX-FM Clear Channel Hot AC 10t KEGL-FM Clear Channel Spanish Adult Hits 12 KLLI-FM CBS Talk 13t KJJK-FM CBS Adult Hits 13t KVIL-FM CBS AC 15 KRNB-FM Service Urban AC Adults 18-49 Rank Calls Owner Format 1 KKDA-FM Service Urban 2 KESS-FM Univision Reg. Mexican 3 KBFB-FM Radio One Rhythmic 4 KHKS-FM Clear Channel Top 40 5t KDMX-FM Clear Channel Hot AC 5t KRNB-FM Service Urban AC 7 KJKK-FM CBS Adult Hits 8t KDGE-FM Clear Channel Alternative 8t KVIL-FM CBS AC 10t KLNO-FM Univision Span. Ad. Hits 10t KTCK-AM Cumulus Sports 12 KLTY-FM Salem Christian AC 13 KLUV-FM CBS Classic Hits 14t KNOR-RM Liberman Reg. Mexican 14t KPLX-FM Cumulus Country Adults 25-54 Rank Calls Owner Format 1 KKDA-FM Service Urban 2 KLUV-FM CBS Classic Hits 3t KESS-FM Univision Reg. Mexican 3t KHKS-FM Clear Channel Top 40 3t KJKK-FM CBS Adult Hits 6 KTCK-AM Cumulus Sports 7t KLTY-FM Salem Christian AC 7t KRNB-FM Radio One Rhythmic 9 KBFB-FM Radio One Rhythmic 10t KDMX-FM Clear Channel Hot AC 10t KVIL-FM CBS AC 12 KPLX-FM Cumulus Country 13 KLNO-FM Univision Spanish Adult Hits 14t KEGL-FM Clear Channel Spanish Adult Hits 14t KLLI-FM CBS Talk
Washington: WPGC, WHUR Still Lead Key Demos; 18-34 Race Tightens
CBS Rhythmic WPGC-FM and HOWARD UNIVERSITY Urban AC WHUR-FM shared the key demo leads - with 'PGC winning 18-34 and 18-49. WHUR was the #1 station 25-54. 'HUR was also second 18-49 and fifth 18-34 and topped RADIO ONE Urban AC rival WMMJ in all key demos ... CLEAR CHANNEL Top 40 WIHT bounced back with a strong book. 'IHT moved to second 18-34, and fourth 18-49. The station also tied for eighth 25-54 ... CLEAR CHANNEL AC WASH was top five 18-49 and 25-54, while RADIO ONE Urban WKYS rebounded to a third place finish 18-34 and 18-49, and sixth place ranking 25-54, moving closer in rank and share to WPGC ... Two stations who have made format changes recently are still trying to find their way. CLEAR CHANNEL Classic Hits WBIG (who shifted from Oldies) missed the top 15 in adults 18-49 and 25-54. CBS Triple A WTGB (which flipped from Classic Rock WARW) was #12 18-34 and #15 18-49, but failed to rank top 15 with adults 25-54.
Adults 18-34 Rank Calls Owner Format 1 WPGC-FM CBS Rhythmic 2 WIHT-FM Clear Channel Top 40 3 WKYS-FM Radio One Urban 4 WWDC-FM Clear Channel Alternative 5 WHUR-FM Howard Univ. Urban AC 6 WASH-FM Clear Channel AC 7 WLZL-FM CBS Latin Tropical 8 WMMJ-FM Radio One Urban AC 9 WJFK-FM CBS Talk 10 WMZQ-FM Clear Channel Country 11 WRQX-FM Citadel Hot AC 12 WBIG-FM Clear Channel Classic Hits 13t WTGB-FM CBS Triple A 13t WTOP-FM Bonneville News 13t WJZW-FM Citadel Smooth Jazz Adults 18-49 Rank Calls Owner Format 1 WPGC-FM CBS Rhythmic 2 WHUR-FM Howard Univ. Urban AC 3 WKYS-FM Radio One Urban 4 WIHT-FM Clear Channel Top 40 5 WASH-FM Clear Channel AC 6 WMMJ-FM Radio One Urban AC 7 WWDC-FM Clear Channel Alternative 8 WTOP-FM Bonneville News 9 WLZL-FM CBS Latin Tropical 10 WMZQ-FM Clear Channel Country 11t WJZW-FM Citadel Smooth Jazz 11t WRQX-FM Citadel Hot AC 13t WJFK-FM CBS Talk 13t WPRS-FM Radio One Gospel 15 WTGB-FM CBS Triple A Adults 25-54 Rank Calls Owner Format 1 WHUR-FM Howard Univ. Urban AC 2 WMMJ-FM Radio One Urban AC 3 WTOP-FM Bonneville News 4 WASH-FM Clear Channel AC 5 WPGC-FM CBS Rhythmic 6 WKYS-FM Radio One Urban 7 WMZQ-FM Clear Channel Country 8t WIHT-FM Clear Channel Top 40 8t WJZW-FM Citadel Smooth Jazz 10 WWDC-FM Clear Channel Alternative 11 WLZL-FM CBS Latin Tropical 12 WRQX-FM Citadel Hot AC 13t WJFK-FM CBS Talk 13t WPRS-FM Radio One Gospel 15t WMAL-FM Citadel News/Talk
Minneapolis: Citadel Continues To Rock; Big Book For 'Jack'
CITADEL's two rock stations remain dominant performers across the board in the summer book. Active Rock KXXR was #1 18-34, #4 18-49, and #7 25-54. Meanwhile, heritage Classic Rock KQRS was third 18-34, and led the market among adults 18-49 and 25-54 ... Also staying strong was CLEAR CHANNEL Country KEEY - who finished fourth 18-34, second 18-49, and third 25-54 ... HUBBARD Hot AC KSTP-FM was fifth 18-34 and third 18-49, and rose to second 25-54 ... CLEAR CHANNEL Top 40 KDWB is solid in the younger demos - ranking second 18-34 and fifth 18-49 ... However, some of the biggest growth this book came for CBS Adult Hits KZJK (Jack-FM), which moves to fifth 18-49 and is now fourth 25-54.
Adults 18-34 Rank Calls Owner Format 1 KXXR-FM Citadel Active Rock 2 KDWB-FM Clear Channel Top 40 3 KQRS-FM Citadel Classic Rock 4 KEEY-FM Clear Channel Country 5 KSTP-FM Hubbard Hot AC 6 KZJK-FM CBS Adult Hits 7 KTTB-FM Northern Lights Rhythmic 8 KTCZ-FM Clear Channel Triple A 9 KMNV-AM Davidson Reg. Mexican 10 WLTE-FM CBS AC Adults 18-49 Rank Calls Owner Format 1 KQRS-FM Citadel Rock 2 KEEY-FM Clear Channel Country 3 KSTP-FM Hubbard Hot AC 4 KXXR-FM Citadel Active Rock 5t KDWB-FM Clear Channel Top 40 5t KZJK-FM CBS Adult Hits 7 KTCZ-FM Clear Channel Triple A 8 WLTE-FM CBS AC 9 KFAN-AM Clear Channel Sports 10 KQQL-FM Clear Channel Classic Hits Adults 25-54 Rank Calls Owner Format 1 KQRS-FM Citadel Classic Rock 2 KSTP-FM Hubbard Hot AC 3 KEEY-FM Clear Channel Country 4 KZJK-FM CBS Adult Hits 5 KTCZ-FM Clear Channel Triple A 6 WLTE-FM CBS AC 7 KXXR-FM Citadel Active Rock 8 KDWB-FM Clear Channel Top 40 9 KQQL-FM Clear Channel Classic Hits 9 KSTP-AM Hubbard News/Talk
St. Louis: Emmis Rock Stations Rule; Bonneville Results Mixed; KLOU Soars 25-54
EMMIS Alternative KPNT and sister Rock KSHE were the big winners in the summer book. KPNT topped the market 18-34, while KSHE was the 18-49 and 25-54 champ ...The Country battle continues to remain tight between BONNEVILLE's WIL and CLEAR CHANNEL's KSD. The station's are tied 18-34 and 18-49, while WIL wins by a close margin 25-54 ... BONNEVILLE has seen mixed results with Adult Hits WARH and Rhythmic AC WMVN. WARH continues to be huge 18-49 and 25-54 - ranking second in both demos. However, WMVN is still trying to gain a foothold, ranking 15th 18-49 and 16th 25-54. WMVN recently made a musical shift to incorporate more pop/rock music into its mix and has shifted to more of a Hot AC approach ... CLEAR CHANNEL Classic Hits KLOU had a tremendous book 25-54, soaring all the way from #17 to #6.
Adults 18-34 Rank Calls Owner Format 1 KPNT-FM Emmis Alternative 2 KSLZ-FM Clear Channel Top 40 3 KATZ-FM Clear Channel Urban 4 WHHL-FM Radio One Urban 5t WIL-FM Bonneville Country 5t KSD-FM Clear Channel Country 7 KYKY-FM CBS Hot AC 8 KMJM-FM Clear Channel Urban AC 9 WARH-FM Bonneville Adult Hits 10 WMVN-FM Bonneville Hot AC 11 WFUN-FM Radio One Urban AC 12 KSHE-FM Emmis Rock 13t KEZK-FM CBS AC 13t KFTK-FM Emmis Talk 15 KLOU-FM Clear Channel Classic Hits Adults 18-49 Rank Calls Owner Format 1 KSHE-FM Emmis Rock 2 WARH-FM Bonneville Adult Hits 3 KPNT-FM Emmis Alternative 4 KPNT-FM Clear Channel Urban AC 5t KSD-FM Clear Channel Country 5t KYKY-FM CBS Hot AC 5t WIL-FM Bonneville Country 8 KATZ-FM Clear Channel Urban 9 KSLZ-FM Clear Channel Top 40 10 WFUN-FM Radio One Urban AC 11t KEZK-FM Emmis Classic Rock 11t KIHT-FM Emmis Classic Rock 11t WHHL-FM Radio One Urban 14 KFTK-FM Emmis Talk 15 WMVN-FM Bonneville Hot AC Adults 25-54 Rank Calls Owner Format 1 KSHE-FM Emmis Rock 2 WARH-FM Bonneville Adult Hits 3 KMJM-FM Clear Channel Urban AC 4 KEZK-FM CBS AC 5 KIHT-FM Emmis Classic Rock 6t KLOU-FM Clear Channel Classic Hits 6t KYKY-FM CBS Hot AC 6t WIL-FM Bonneville Country 9 KSD-FM Clear Channel Country 10t KFTK-FM Emmis Talk 10t KTRS-AM CH Holdings News/Talk 10t WFUN-FM Radio One Urban AC 13 KATZ-FM Clear Channel Urban 14 KMOX-AM CBS News/Talk 15 KPNT-FM Emmis Alternative -
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