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NuVoodoo Media
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March 13, 2023
Spring Ratings Start March 30: Are You Ready?The start of the Spring book is less than two weeks away. With a tough season for revenue in an uncertain economy, owners are holding on to budgets... unless or until it's absolutely necessary to make any expenditure. If you're trying to come up with what to promote on ...
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The second of three webinars showing off the results of the new VoodooVision nationwide consumer study is scheduled for Monday, March 6 at Noon Eastern/9 AM Pacific. This study of over 5,300 respondents ages of 14 and 54 is designed to guide marketers through the myriad ...
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February 27, 2023
VoodooVision Kicks Off This WeekVoodooVision kicks off this Thursday, March 2 at 2 PM East/11 AM Pacific. It's a reimagining of the Ratings Prospects Studies we’ve been conducting for over a decade. This new study allows us to better serve a wide range of audio entertainment providers - but also ...
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February 20, 2023
VoodooVision: Is Twitter’s Reputation Enduring?NuVoodoo's twice-annual Ratings Prospects Studies morph this year to what we're calling VoodooVision. This new perspective allows us to better serve with wider range of audio entertainment providers we're working with - but also allows us to better understand where ...
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February 13, 2023
What VoodooVision Says About Broadcast Radio TSLNuVoodoo's twice-annual Ratings Prospects Studies morph this year to what we're calling VoodooVision. This new perspective allows us to better serve with wider range of audio entertainment providers we're working with - but also allows us to better understand where ...
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February 6, 2023
VoodooVision: Our Biggest Study of Audio Media EverWe've been conducting and presenting NuVoodoo Ratings Prospects Studies twice a year since founding the company in the wake of the Great Recession. Our studies have focused almost exclusively on the needs of the radio industry and featured samples comprised of respondents ...
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January 30, 2023
Can ChatGPT Kill the Radio Star?The countdown of the nine most important things NuVoodoo learned about podcasting in the past year wraps up with finding #1 this week. It shows why new car infotainment systems are game changers for podcasting. You can watch the video here. All the recent news about ...
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January 23, 2023
Last Call for Radio's Got Talent - $10,000 Up For GrabsThe countdown of the nine most important things NuVoodoo learned about podcasting in the past year is down to finding #2 this week. It shows the tremendous value of commercials in podcasts - when they're done well. You can watch the video here. As mentioned last ...
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January 17, 2023
Stop Looking at Share - Watch the RatingsThe countdown of the nine most important things NuVoodoo learned about podcasting in the past year is down to finding #3 this week. It shows paid podcasting isn't the barrier-to-entry we once thought it was. You can watch the video here. Working on screens for ...
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January 9, 2023
What Turns Off As Many Listeners As Commercials?The countdown of the nine most important things NuVoodoo learned about podcasting in the past year continues with finding #4 this week. It shows that regular podcast listeners are concentrated among one generation (and one gender among that generation). You can watch the ...