-
Radio Rally Point
Archives
-
Here in Cincinnati, on January 7th, 2019, police officer Dale Woods died from injuries he suffered while on duty a few days earlier. Over the course of the next several days, the community paid their respects to Officer Woods. As plans for the final funeral procession ...
Read full article » Comment on this article -
January 10, 2019
Entercom Communications COO Weezie Kramer: "The onus is on us (as an industry) to debunk myths and proactively take back the narrative on radio."What fundamentals make radio’s existing business model so resilient? Weezie: Radio is resilient because it is unique and different from other media. Radio is local, connected and personal. Radio creates dialogue and engages the audience so fans feel a personal ...
-
December 13, 2018
Pat Barry, On-Air Personality: "We Can Increase Our Audience And Revenue - Without Operating Costs Going Up"You’ve introduced the Rolling Stones at the Rubber Bowl in Akron, hosted an afternoon-drive Talk show during the 9/11 attacks and currently are on-air in afternoons with a locally owned Country station in Cincinnati. You’ve literally had a front-row seat and been ...
-
December 6, 2018
Jeff Dauler, Co-Host, The Jeff and Jenn Show, Star 94.1/Atlanta: "Walk with more swagger and claim a bigger slice of the advertising pie."What's the best part about helping your listeners jump start their day? Jeff: I take a lot of pride in being able to provide some escape to listeners from their hectic and stressful lives. We live in a world of constant streams of input. I like knowing that The Jeff and ...
-
As the president of a privately held, family owned business with stations in both PPM and Diary markets, you have a unique perspective on radio. What are the ingredients to radio's sustained strength? Art: Radio's reach is unsurpassed over all other media. Radio gives ...
-
November 15, 2018
Beasley's Bob McCurdy: "Great Managers Attract Great Talent”There are a lot of conversations about radio as an overall industry, but local markets are comprised of individuals. From your vantage point, what makes a great sales rep? Bob: It always starts with a strong leader. Great leaders/managers attract strong talent who want ...
-
November 8, 2018
Audience Development Group's Tim Moore: "There's revenue growth and innovation, especially in smaller and mid-size markets."As you work across markets and formats, you get to talk with a lot of people. What’s the general vibe? Tim: Truthfully, there’s a lot of waiting around for something good to happen. However, the corner office doesn’t always have all the answers. Often, the best ...
-
November 1, 2018
Hubbard's Marc Kaye: "We need to talk about radio's listeners as real people and not available rating points."When it comes to the current perception of radio, what are the biggest opportunities? Marc: Radio has suffered, not from bad press, but no press. Our competitors have done a much better job of providing media outlets with lots of information regarding their forward ...
-
October 25, 2018
Matt Sunshine, Center for Sales Strategy: "Radio Needs To Start Playing Offense Instead Of Defense"With advertising budgets expected to keep growing in future years, as the pie expands, how does radio capture more than its fair share? Matt: Radio sales management and sales people need to establish themselves as experts (thought leaders) when it comes to getting ...
-
October 18, 2018
Cumulus Media's Mike McVay: "Radio Needs To Be Better In Regard To What Comes Out Of The Speakers"Going back to the early days of Marconi, radio has consistently faced disruption. What's our secret sauce? Mike: Radio's business model is fluid and can continually evolve. Combining radio with digital content delivery ensures that as the world evolves, we'll be wherever ...