Net News search results for: cory flahaven
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August 17, 2006
Arbitron Prepares Radio Industry Software Providers For PPM Rollout
ARBITRON says more than a dozen outside firms are working to upgrade their applications for the PORTABLE PEOPLE METER (PPM) electronic radio ratings data. ARBITRON President/Sales & Marketing PIERRE BOUVARD said, "Not only does Arbitron have to … more »