Net News search results for: daast
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November 5, 2014
Triton: Paving The Way For Digital Audio
On TRITON DIGITAL's website, SVP/GM Advertising BENJAMIN MASSE posts, "Over the years, the digital audio industry has suffered from a lack of standardization when it comes to delivering digital audio ads. On one hand, this has fostered … more »
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October 30, 2014
Triton Digital Complies With IAB Specs For Digital Audio Ads
Leading audio technology provicer TRITON DIGITAL announced compliance with the INTERACTIVE ADVERTING BUREAU’s DIGITAL AUDIO AD SERVING TEMPLATE (DAAST) specification. DAAST is the IAB’s first technical solution aimed at addressing the … more »
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September 8, 2014
RAIN: IAB Releases First Digital Audio Ad Standard
KURT HANSON'S RAIN NEWSLETTER reports, "The INTERACTIVE ADVERTISING BUREAU will release the first standard template for digital audio advertisements TODAY, called the 'Digital Audio Ad Service Template' (DAAST). The breakthrough standard … more »

