Net News search results for: hdra ceo peter ferrara
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March 29, 2011
HD Radio Alliance Launches New HDRadio.Com
HD RADIO ALLIANCE is launching a brand new consumer focused website. The site, www.hdradio.com, is designed based on feedback from member radio stations in combination with in-depth analytics of historical traffic from the original HD Radio website. HD … more »
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September 3, 2008
Big Day For HD: Ferrara Assumes New Role, Warren Named Pres., Member Broadcasters Recommit
It's a changing of the guard at THE HD DIGITAL RADIO ALLIANCE effective JANUARY 1st, 2009, as current Pres./CEO PETER FERRARA will assume a new role as Strategic Advisor, and current EVP DIANE WARREN becomes President of the ALLIANCE. (See an exclusive … more »
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September 3, 2008
All Access Exclusive: A Changing Of The Guard As Diane Warren Succeeds Peter Ferrara At HD Alliance
It's nearly 2009, and for the last two years, HD DIGITAL RADIO has been the most advertised product on radio. Has the campaign been successful? Where is this fledgling platform headed? In an exclusive interview with ALL ACCESS President/Publisher JOEL … more »
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May 14, 2008
Broadcasters Rollout Second Generation Of HD2 Programming
THE HD DIGITAL RADIO ALLIANCE is hoping creative programming and new technology will drive "the second generation of HD2." Consumers purchase 70 million radios annually, and THE ALLIANCE says there's plenty of reasons to upgrade all those … more »
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March 31, 2008
HD Digital Radio Alliance Focuses On Consumers
THE HD DIGITAL RADIO ALLIANCE is planning the next stage of its marketing and broadcaster-support efforts. New messaging, logos and radio ads begin TODAY (3/31). Also on tap: a dramatically expanded marketing resource suite for broadcasters on … more »
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September 26, 2007
HD Digital Radio To Be Offered In Most 2008 Fords
FORD MOTOR CO. has become the first automaker to offer HD Digital Radio across multiple product lines. The dealer-installed high-definition radio option is now available nationwide on nearly all 2008 model year FORD, LINCOLN and MERCURY vehicles. … more »
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February 14, 2007
HD Digital Radio Alliance Launches BMW Ad Campaign
The HD DIGITAL RADIO ALLIANCE today announced the launch of a major, 85-market radio advertising campaign highlighting BMW's in-car HD RADIO offering. BMW recently became the first automotive manufacturer to offer factory-installed HD digital radio … more »
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January 17, 2007
HD Radio Motors Into Detroit Auto Show
In an email obtained by ALL ACCESS, HD DIGITAL RADIO ALLIANCE Pres./CEO PETER FERRARA tells radio group heads and other top execs that the ALLIANCE made a strong presence at the NORTH AMERICAN AUTO SHOW in DETROIT over the past two weeks. "Taking a … more »
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December 1, 2006
HD Radio Alliance Sets 2007 Ad Campaign
THE HD DIGITAL RADIO ALLIANCE is set to announce on MONDAY (12/4) it will drop more than $250 million in 2007 on a new advertising campaign to tout both the new content and new hardware coming on the market. All the major broadcast companies are on board … more »
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November 6, 2006
HD Radio Alliance Readies Next Phase Of Marketing Campaign
The HD DIGITAL RADIO ALLIANCE this morning announced that the next phase of its $200 million marketing campaign will launch on NOVEMBER 13, touting CIRCUIT CITY as the initiative’s first "big box" retailer; the expansion of … more »








