Net News search results for: local forecast
-
July 22, 2021
BIA Increases Estimate Of U.S. Local Ad Revenue For 2021
U.S. local advertising revenues are projected to be $142.4 billion in 2021, up 3.9% from its NOVEMBER 2020 estimates, according to a revised BIA ADVISORY SERVICES forecast that shows local radio up slightly to $11.7 billion this year and $12.3 billion in … more »
-
December 3, 2020
BIA’s U.S. Local Advertising Forecast 2021 Reveals A Little Growth Across Media Even Without Political Advertising
In its newly released U.S. Local Advertising Forecast 2021, BIA ADVISORY SERVICES estimates total local advertising revenue across all media in the U.S. will reach $137.5 billion in 2021. This estimate represents a 2.5% year-over-year growth from the … more »
-
August 12, 2020
BIA Revises Down Its U.S. Local Ad Revenue Estimate
Examining the continuing economic fallout from the CORONAVIRUS in recent months, BIA ADVISORY SERVICES has adjusted its estimate for the total local advertising market for 2020 to $140.4 billion, down from $144.3 billion in APRIL. BIA’s updated … more »
-
August 3, 2020
Tropical Storm/Hurricane Isaias Expected To Ride The East Coast This Week -- Radio Prepares To Keep Listeners Updated On Critical Info
After dumping lots of rain and inflicting damaging winds on PUERTO RICO and the DOMINICAN REPUBLIC as a tropical storm, ISAIAS became a Category 1 hurricane (winds 74-95 mph) on FRIDAY and SATURDAY, and has now downgraded to a Tropical Storm with 65 mph … more »
-
July 31, 2020
Hurricane Isaias Shifts Path, Expected To Ride The East Coast This Weekend, Next Week -- Radio Readies To Keep Listeners Informed
After dumping lots of rain and inflicting damaging winds on PUERTO RICO and the DOMINICAN REPUBLIC as a tropical storm, ISAIAS is now a Category 1 hurricane (winds 74-95 mph) and has shifted its path to the EAST. HURRICANE ISAIAS is expected to dump … more »
-
June 25, 2020
BIA Revises Local Radio Advertising Estimates Down Due to Pandemic
BIA ADVISORY SERVICES has reduced its early second quarter 2020 forecast for U.S. local radio advertising due to the impact of the pandemic on the national economy. The new revenue estimate is $12.8 billion, broken down to $11.4 billion for over-the-air … more »
-
June 8, 2020
Radio's Tropical Storm Cristobal Coverage
While Tropical Storm CRISTOBAL didn't cause massive radio and media outages it did cause flooding and storm surge along the GULF OF MEXICO and on up into JACKSONVILLE making landfall on SUNDAY (6/7) with 50 mph winds between the mouth of the … more »
-
May 29, 2020
Mark Knoller, Dean Reynolds Reportedly Exit CBS In Layoff Wave
The widespread layoffs at CBS apparently did not spare CBS NEWS, with several prominent newscasters reportedly among the approximately 300 overall and 75 in the news division to be let go. WHITE HOUSE correspondent MARK KNOLLER, whose encyclopedic … more »
-
April 27, 2020
BIA Advisory Services Revises 2020 Local Ad Revenue Forecast Down By 10.6%
BIA ADVISORY SERVICES has revised its 2020 local advertising revenue forecast downward by 10.6%, from the original estimate of $161.3 billion to $144.3 billion, which would be a 3.6% decline from 2019 even with $7.1 billion in anticipated political … more »
-
March 31, 2020
The Myers Report Issues Rosy Five-Year Projections For Radio, Audio
Amidst layoffs and operational cutbacks due to the CORONAVIRUS pandemic, one analyst is maintaining a positive outlook on the radio industry: JACK MYERS is looking beyond the present troubles to project 3.7% annual audio ad spending growth between 2020 … more »