Net News search results for: local forecast
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March 5, 2020
BIA Revises Its Local Political Ad Forecast For 2020
BIA ADVISORY SERVICES has raised its Local Political Advertising Forecast to $7.1 billion in 2020 from an earlier estimate of $6.6 billion this past FALL. Of the $500 million increase, an additional $197 million will be spent in online/digital and … more »
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December 10, 2019
WXSR/Tallahassee, FL Hosting Merry X Mas Benefit Concert
iHEARTMEDIA Rock WXSR (X101.5)/TALLAHASSEE, FL has set its first "Merry X Mas" benefit concert featuring local artists HERITAGE, BLOW IT UP and LOCAL FORECAST on SATURDAY, DECEMBER 14th. Proceeds from the event will benefit the U.S. MARINE … more »
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November 6, 2019
U.S. Local Advertising Revenue To Exceed $161 Billion In 2020, According To BIA Advisory Services' Forecast
In its newly released U.S. Local Advertising Forecast 2020, BIA ADVISORY SERVICES estimates total local advertising revenue in the U.S. will reach $161.3 billion in 2020, up from $152.5 billion this year, representing a growth rate of 5.8%. Traditional … more »
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October 25, 2019
Entercom Inks Deal For Accuweather Forecasts On Station Web Pages
ENTERCOM has inked a deal to integrate ACCUWEATHER weather content on all ENTERCOM radio stations' pages on RADIO.COM. The stations will offer ACCUWEATHER's hyperlocal forecasts using widgets embedded in their pages. “This new integration … more »
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October 4, 2019
Radio PA Adds EnvisionVirtualServices Weather Reports
ENVISIONVIRTUALSERVICES is now providing weather reports to the RADIO PA state network, airing on 50 stations in PENNSYLVANIA. RADIO PA previously picked up ENVISIONVIRTUALSERVICES sports reports in JULY. “All the weather extremes hit PENNSYLVANIA … more »
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August 21, 2019
Radio 'Finally Discovered The Internet' Finds Borrell
BORRELL has recast their 2019 estimates for digital advertising across all U.S. markets and are issuing overall advertising forecasts for 2020. This midyear update focuses on the big change in the market-level Addressable Digital Revenue and why … more »
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August 5, 2019
BIA Projects Where Local Political Ad Money Will Be Spent
Media outlets throughout AMERICA are chomping at the bit in anticipation of political ad revenue, but as the BIA Advisory Service notes in its latest study, not everyone will benefit equally from the $6.55 billion in local political advertising that is … more »
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July 9, 2019
U.S. Local Ad Revenues To Reach $148.8 Billion In 2019 According To BIA’s Updated Local Advertising Forecast
In an update to its U.S. Local Advertising Forecast 2019, BIA ADVISORY SERVICES forecasts the total local media marketplace in 2019 will be slightly stronger than expected earlier in the year, with ad revenue reaching approximately $148.8 billion. The … more »
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June 24, 2019
Local Advertising For Quick Serve Restaurants Expected To Hit $4 Billion This Year
The Quick Serve Restaurant (QSR) category, including well-known national brands and less-known regional and local favorites, will come close to spending $4 billion in local advertising this year, as reported in BIA ADVISORY SERVICES’ latest … more »
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March 7, 2019
Auto Dealers, Local Dealer Associations And Manufacturers Projected To Spend $11.3 Billion On Local Advertising In 2019 According To New BIA Report
In its latest report, “Insights into Local Advertising – Automotive Vertical,” BIA ADVISORY SERVICES estimates that automotive dealers, local dealer associations, and manufacturers will spend approximately $11.3 billion on local … more »